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Branding 2023
Kitchen Pro

Kitchen Pro

chez PIXLSTUDIO, chaque projet est une nouvelle aventure passionnante, et notre travail avec Kitchen Pro, spécialiste en équipements pour le CHR à Abidjan, n'a pas fait exception. Nous avons eu l'occa...

Branding Design Graphique Community Management Stratégie de Contenu
Kitchen Pro
Step 1 — The context

Understanding the need

Kitchen Pro, a specialist in professional equipment for the CHR sector (Cafés, Hotels, Restaurants) in Abidjan, wanted to strengthen its market leadership position. The company needed a modern visual identity reflecting the quality and robustness of its products, as well as a dynamic social presence to engage its professional clientele.

Step 2 — The challenge

Issues to address

Create a brand identity that communicates excellence, professionalism, and reliability in a demanding B2B sector. We also needed to develop a content strategy capable of engaging a professional audience and generating new qualified leads.

Step 3 — Our solution

The PIXLSTUDIO approach

We deployed a complete branding overhaul: design of an impactful logo, definition of a color palette and typography evoking quality and robustness. In parallel, a community management strategy was implemented with regular and relevant posts to boost engagement and increase brand visibility.

Project led by
J

Jean-Marc

Chef de projet web

Expert in B2B branding and digital communication, Jean-Marc supports businesses in building strong brand identities. His expertise covers art direction, content strategy, and community management for demanding professional sectors.

Branding Direction Artistique Community Management Stratégie B2B

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